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WHAT IS AI SECURITY? Why Organizations Need to Protect Data Before Al Becomes a Business Risk

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Artificial Intelligence (AI) is rapidly transforming how organizations operate. Technologies such as ChatGPT, Microsoft Copilot, Google Gemini, and AI Agents are helping businesses improve productivity, reduce operational time, and support better decision-making.

However, the widespread adoption of AI also introduces new Cybersecurity and Data Security challenges that many organizations may not yet be fully prepared to address.

Internal corporate data—including customer information, financial data, confidential documents, and intellectual property—may be entered into AI tools without the IT and Security teams having sufficient visibility or control.

The key question is no longer, “Should organizations use AI?” but rather, “How can organizations use AI without increasing data and security risks?”


When AI Becomes an Invisible Risk

In the past, data security primarily focused on controlling access through Access Control and protecting systems against external threats.

However, in the era of Generative AI, the way data is accessed and used has changed significantly.

Employees can now take information from internal documents, emails, reports, or Source Code and use AI to summarize, analyze, or generate content within seconds. Even when done with good intentions, without appropriate governance, this behavior can unintentionally expose sensitive corporate information.

As organizations increasingly adopt AI Agents that can connect to multiple systems and perform tasks on behalf of users, the risks become even greater. AI is no longer simply a tool for answering questions—it can access data and execute real business processes.


AI Risks Organizations Should Not Overlook

Many organizations are beginning to encounter new risks associated with AI usage, including:

  • Employees entering confidential information into Public AI tools
  • Unauthorized AI usage (Shadow AI)
  • Exposure of Personally Identifiable Information (PII) or customer data
  • Sharing Source Code or intellectual property
  • Lack of visibility into how AI is being used and what data it has accessed

These risks do not always result from cyberattacks. In many cases, they arise from employees’ everyday use of AI, often outside the visibility and control of IT teams.


What Is AI Security?

AI Security is an approach to protecting data and managing risks associated with the use of AI within an organization. It covers everything from gaining visibility into AI usage and establishing policies to protecting sensitive information before it is shared with AI systems.

Effective AI Security should enable organizations to:

  • Gain visibility into which AI tools are being used across the organization
  • Detect Shadow AI and unauthorized AI usage
  • Protect sensitive data before it is shared with AI
  • Monitor AI Agent activities
  • Support AI Governance and Compliance requirements

In other words, AI Security is not about “preventing people from using AI.” Instead, it enables organizations to use AI securely while maintaining the right balance between innovation and data protection.


Why Organizations Choose Proofpoint AI Security

As AI adoption grows across organizations, relying on multiple separate Security tools can result in fragmented visibility and increased management complexity.

Proofpoint AI Security is designed to enable organizations to gain visibility into, control, and protect AI usage through a unified platform that brings together AI Security, Data Security, and AI Governance capabilities.


Key Capabilities of Proofpoint AI Security

Gain Visibility into AI Usage Across the Organization

Discover AI Applications, Browser Extensions, and AI Agents being used across the organization, while identifying Shadow AI that may introduce risks without the organization’s knowledge.

Protect Data Before It Is Shared with AI

Monitor Prompts and AI usage in Real-time and prevent sensitive information—such as customer data, financial information, Source Code, or intellectual property—from being shared with AI tools that do not comply with organizational policies.

Control AI Agents with Confidence

Monitor AI Agent activities, review data access, and maintain activity logs to support audits, investigations, and Compliance requirements.

Connect AI Security with Data Security

Proofpoint enables organizations to apply consistent Data Security policies to AI usage, reducing management complexity and providing continuous data protection across multiple channels.

Support AI Governance

Enable organizations to establish AI usage policies, assess risks, and develop governance processes aligned with applicable regulatory requirements and industry standards.

Beyond AI Protection: Building Digital Trust

AI should not become an obstacle to employee productivity, but neither should it become a new channel for data leakage.

Organizations that successfully adopt AI are those that can effectively balance Productivity, Security, and Governance.

Proofpoint AI Security enables organizations to realize the full potential of AI while reducing data-related risks and supporting long-term Compliance requirements.


Start Using AI with Confidence with Soft De'but

As a leading Cybersecurity solutions consultant and distributor, Soft De'but is ready to support organizations in developing a secure approach to AI adoption, covering AI Security, Data Security, and AI Governance with solutions from Proofpoint.

If your organization is adopting ChatGPT, Microsoft Copilot, Google Gemini, or AI Agents and wants to reduce AI-related risks while protecting sensitive corporate data, the Soft De'but expert team is ready to provide consultation and demonstrate Proofpoint AI Security—helping your organization use AI securely and confidently at every stage.

For customers interested in Proofpoint, Please contact :่
Soft De’but Co., Ltd.
Tel : +662-861-4600

 

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